The SAVVY Shift: Position Yourself for More Clients, Contracts & Cash Flow Masterclass: How to quickly position yourself to get MORE Clients, Contracts & Cash

Tuesday, January 28

12pm EST

Virtual

Attend Live Complimentary

or $97 for Replay Access

The SAVVY Shift: Position Yourself for More Clients, Contracts & Cash Flow Masterclass: How to quickly position yourself to get MORE Clients, Contracts & Cash —without constantly chasing leads or worrying about social media algorithms.

What if you could get clients on repeat without having to worry about algorithms.

90 minutes. One game-changing shift. Your social media strategy, solved.

Mark Your Calendars:

The SAVVY Shift: Position Yourself for More Clients, Contracts & Cash Flow Masterclass

Tuesday, April 22, 1:00 PM (EST)

Virtual

Mark Your Calendars:

The SAVVY Shift: Position Yourself for More Clients, Contracts & Cash Flow Masterclass

Tuesday, April 22

1:00 PM (EST)

Virtual

General Access

Live Masterclass Access
SAVVY Prompts to post on social media
Real time feedback during the session
Hot Seat Coaching during the Masterclass
Masterclass Replay for on-demand access & to share with your team

VIP Access

Live Masterclass Access
SAVVY Prompts to post on social media
Real time feedback during the session
Hot Seat Coaching during the Masterclass
Masterclass Replay for on-demand access & to share with your team

Grab the VIPOnly $97

The SAVVY Shift©️ isn’t just a content formula—it’s a full positioning strategy.

Know exactly how to show up online & offline to attract high-value clients.

Leverage content, relationships, and expert positioning to fill the right gaps.

Use my SAVVY™ Formula to create visibility that turns into revenue—without relying solely on social media.

This isn't just about posting more. It's about posting smarter — with a formula that actually attracts high-ticket clients and contracts from those who are ready to buy.

Over 15 years of experience

Over 10 industries served

Over $10 million additional revenue

Hey there, I'm Shanel

In just 5 years, my SAVVY©️ content framework has unlocked over $5 million in additional revenue for my clients.

I lead targeted training programs on personal branding and visibility strategies, enabling entrepreneurs and service providers to confidently position themselves as industry leaders, attract premium clients, and grow their business through social media and networking.

With over 15 years in marketing, business strategy, and brand positioning, I’ve worked with business owners to turn their expertise into profitable offers, scalable revenue streams, and high-value visibility opportunities.

As a Board Member for the Virginia Black Chamber of Commerce, an active member of The BOW Collective and Capital Committee, and the co-founder of a youth nonprofit organization, I understand the power of

strategic positioning, relationships, and access to the right rooms.

Hey there, I'm Shanel

In just 5 years, my SAVVY©️ content framework has unlocked over $5 million in additional revenue for my clients.

strategic positioning, relationships, and access to the right rooms.

My work isn’t just about growing a business—it’s about

building long-term visibility and influence that leads to real opportunities.

Using my SAVVY©️ Shift Method, I teach you how to:

Leverage content, relationships, and strategic visibility to attract opportunities.
Package & position your expertise to command premium pricing.
Show up with clarity & confidence—whether online, through partnerships, or on major stages.

Your audience is already looking for a solution.

Let’s make sure they find YOU.

Learn how to shift your strategy & scale your impact.

Here's What Our Clients Say....

Not only did I walk away with the clarity and confidence to attract my Dream Clients effortlessly, through talking out my processes and strategies I realized all I need to do is simplify a few things to land my “BIG DADDY” clients. - Terri A, Financial Advisor

She helped me refocus on how to attract my online audience and taught me strategic ways to show up in front of my dream clients, specifically to my business, aligning perfectly with the SAVVY framework. Thank you, Shanel, for your insights and for helping me connect with the right audience in such an authentic way! - C. Robinson, Real Estate Consultant

Sometimes, you need fresh eyes to show you where you’re stuck. You have solid pieces but it feels like there is just one key piece missing. Today, during my session with Shanel, I had several big “aha” moments. We dug into how I can better position my services without diluting my message. Key takeaway? Clarity is everything! - Lisa N, Executive Brand Artisan

Nicole L. Brown

Daycare Expert & Business Coach

Leslie Frelow

Wine Consultant & Concierge

Cristal Sias

Business Growth Coach

Here’s the truth: More content isn’t the solution.

More strategic positioning is.

Your next high-value client isn’t just scrolling—they’re actively looking for experts to fill key gaps.

The question is: Are you positioned to be found?

If you're tired of:

Posting content that gets crickets instead of clients
Feeling like social media is an endless treadmill you can't get off OR
Spending hours explaining your content vision with your team and still not seeing results

Then THIS interactive session is for YOU.

You'll walk away with...

The Visibility Strategy That Puts You in Front of Decision-Makers (Online and Offline)
The SAVVY©️ Formula for Content That Converts to Clients & Contracts
A Repeatable Plan to Stay Top-of-Mind for High-Value Opportunities

Let's shift your strategy AND your results.

You don’t need to be online 24/7 to succeed.

You don’t need to create content every single day. You don’t need to go viral to make money.

You DO need a strategy that’s clear, repeatable, and proven to work.

And that’s exactly what I’ll give you.

You'll walk away with...

The Visibility Strategy That Puts You in Front of Decision-Makers (Online and Offline)
The SAVVY©️ Formula for Content That Converts to Clients & Contracts
A Repeatable Plan to Stay Top-of-Mind for High-Value Opportunities

Let's shift your strategy AND your results.

You don’t need to be online 24/7 to succeed.

You don’t need to create content every single day. You don’t need to go viral to make money.

You DO need a strategy that’s clear, repeatable, and proven to work.

And that’s exactly what I’ll give you.

This is for YOU if....

You’re a consultant, coach, or expert who wants to land more clients, contracts & speaking opportunities.

You know social media alone isn’t enough—you need a mix of content + relationships + positioning.

You want a clear, repeatable plan that works for you and your team.

Here’s your invite to The SAVVY Shift.

Live access is free. Can’t make it live? Grab the replay for just $97 — it’s worth every penny.

You don’t need to post more—you want to position yourself better.

Your clients are waiting. Your next opportunity is closer than you think.

Let’s make sure you’re in the right place to receive it.

Join The Savvy Shift Masterclass Now!

General Access

Live Masterclass Access
SAVVY Prompts to post on social media
Real time feedback during the session
Hot Seat Coaching during the Masterclass
Masterclass Replay for on-demand access & to share with your team

VIP Access

Live Masterclass Access
SAVVY Prompts to post on social media
Real time feedback during the session
Hot Seat Coaching during the Masterclass
Masterclass Replay for on-demand access & to share with your team

Grab the VIPOnly $97

You've got questions, I have answers.

What exactly is The Savvy Shift Masterclass?

This isn’t just another “how to post on social media” training or ChatGPT overnight strategy. The Savvy Shift is a high-impact, 90-minute session where I show you how to position yourself for more clients, contracts, and cash flow—without burning out or blending in. You’ll walk away with a repeatable strategy that you or your team can implement immediately to show up with clarity, confidence, and purpose.

Who is this masterclass really for?

This is for the consultant, coach, or expert who’s done playing small. You’re ready to step into higher-value opportunities, but you need a strategy that goes beyond just posting and hoping. If you’re tired of chasing leads and you’re ready to start attracting premium clients and offers, this masterclass was made for you.

What if I can’t make it live?

No problem! You can grab the replay for just $97—and trust me, it’s worth every penny. You’ll still get the full strategy, the SAVVY©️ Framework, and the insights you need to elevate your presence and increase your revenue. Plus, you can revisit it anytime or share it with your team.

What results can I expect from this?

Expect to stop guessing and start executing with clarity. You’ll leave with a month-long content plan, a clearer message, and a powerful positioning strategy designed to help you attract the right clients and elevate your visibility—online and offline. It’s not about doing more. It’s about doing what works.

Will this work if I already have a team or assistant?

Absolutely—and that’s the point. The SAVVY©️ Framework is plug-and-play, so whether you’re DIY-ing or have a full content team, this masterclass will give you the language, structure, and direction you need to delegate with confidence and get back to your CEO duties.