Imagine positioning yourself for high-value clients and contracts—without constantly chasing leads or worrying about social media algorithms.

Welcome to The SAVVY Shift: Position Yourself for More Clients, Contracts & Cash Flow Masterclass, where you'll walk away with a repeatable content system you and your team can use all year round!

Tuesday, January 28

12pm EST

Virtual

Attend Live Complimentary

or $97 for Replay Access

Imagine positioning yourself for high-value clients and contracts —without constantly chasing leads or worrying about social media algorithms.

Welcome to The SAVVY Shift: Position Yourself for More Clients, Contracts & Cash Flow Masterclass, where you'll walk away with a repeatable content system you and your team can use all year round!

STOP blending in—start positioning yourself as the go-to expert.

Whether online, through strategic partnerships, or in

high-value rooms—your audience needs to see you in the right places.

90 minutes. One game-changing shift. Your social media strategy, solved.

Mark Your Calendars:

The SAVVY Shift: Position Yourself for More Clients, Contracts & Cash Flow Masterclass

Tuesday, March 11

12:00 PM (EST)

Virtual

Attend live for free or grab the replay for $97 — it's worth every penny.

Mark Your Calendars:

The SAVVY Shift: Position Yourself for More Clients, Contracts & Cash Flow Masterclass

Tuesday, March 11, 12:00 PM (EST)

Virtual

Attend live for free or grab the replay for $97 — it's worth every penny.

LIVE access

Tuesday, March 11 @ NOON EST

Attend live for FREE and walk away with a proven strategy to position yourself for more clients, contracts & cash flow—plus the clarity to take action immediately.

Grab the VIP

On the spot hot seat coaching during the session AND the replay, yes please.

Grab the VIP for just $97!

Get on-demand access to revisit key strategies at your own pace—or hand it off to your assistant so your content & visibility strategy gets implemented for you.

Grab VIP AccessOnly $97

Because here’s the truth: More content isn’t the solution.

More strategic positioning is.

Your next high-value client isn’t just scrolling—they’re actively looking for experts to fill key gaps.

The question is: Are you positioned to be found?

If you're tired of:

Posting content that gets crickets instead of clients
Feeling like social media is an endless treadmill you can't get off OR
Spending hours explaining your content vision with your team and still not seeing results

Then THIS interactive session is for YOU.

The SAVVY Shift©️ isn’t just a content formula—it’s a full positioning strategy.

Know exactly how to show up online & offline to attract high-value clients.

Leverage content, relationships, and expert positioning to fill the right gaps.

Use my SAVVY™ Formula to create visibility that turns into revenue—without relying solely on social media.

This isn't just about posting more. It's about posting smarter — with a formula that actually attracts high-ticket clients and contracts from those who are ready to buy.

You'll walk away with...

The Visibility Strategy That Puts You in Front of Decision-Makers (Online and Offline)
The SAVVY©️ Formula for Content That Converts to Clients & Contracts
A Repeatable Plan to Stay Top-of-Mind for High-Value Opportunities

Let's shift your strategy AND your results.

You don’t need to be online 24/7 to succeed.

You don’t need to create content every single day. You don’t need to go viral to make money.

You DO need a strategy that’s clear, repeatable, and proven to work.

And that’s exactly what I’ll give you.

This is for YOU if....

You’re a consultant, coach, or expert who wants to land more clients, contracts & speaking opportunities.

You know social media alone isn’t enough—you need a mix of content + relationships + positioning.

You want a clear, repeatable plan that works for you and your team.

Don't Take Our Word,

Here's What Our Clients Say....

Not only did I walk away with the clarity and confidence to attract my Dream Clients effortlessly, through talking out my processes and strategies I realized all I need to do is simplify a few things to land my “BIG DADDY” clients. - Terri A, Financial Advisor

She helped me refocus on how to attract my online audience and taught me strategic ways to show up in front of my dream clients, specifically to my business, aligning perfectly with the SAVVY framework. Thank you, Shanel, for your insights and for helping me connect with the right audience in such an authentic way! - C. Robinson, Real Estate Consultant

Sometimes, you need fresh eyes to show you where you’re stuck. You have solid pieces but it feels like there is just one key piece missing. Today, during my session with Shanel, I had several big “aha” moments. We dug into how I can better position my services without diluting my message. Key takeaway? Clarity is everything! - Lisa N, Executive Brand Artisan

Nicole L. Brown

Daycare Expert & Business Coach

Leslie Frelow

Wine Consultant & Concierge

Cristal Sias

Business Growth Coach

Hey There!

I work with professional service-based entrepreneurs, consultants and coaches to position yourselves as the go-to expert in their field—so you can land clients, contracts, and speaking opportunities without constantly chasing leads or fighting social media algorithms.

With over 15 years in marketing, business strategy, and brand positioning, I’ve worked with business owners to turn their expertise into profitable offers, scalable revenue streams, and high-value visibility opportunities.

As a Board Member for the Virginia Black Chamber of Commerce, an active member of The BOW Collective and Capital Committee, and the co-founder of a youth nonprofit organization, I understand the power of

strategic positioning, relationships, and access to the right rooms.

My work isn’t just about growing a business—it’s about

building long-term visibility and influence that leads to real opportunities.

Using my SAVVY©️ Shift Method, I teach you how to:

Leverage content, relationships, and strategic visibility to attract opportunities.
Package & position your expertise to command premium pricing.
Show up with clarity & confidence—whether online, through partnerships, or on major stages.

Your audience is already looking for a solution.

Let’s make sure they find YOU.

Learn how to shift your strategy & scale your impact.

Hey There!

I work with professional service-based entrepreneurs, consultants and coaches to position yourselves as the go-to expert in their field—so you can land clients, contracts, and speaking opportunities without constantly chasing leads or fighting social media algorithms.

As a Board Member for the Virginia Black Chamber of Commerce, an active member of The BOW Collective and Capital Committee, and the co-founder of a youth nonprofit organization, I

understand the power of strategic positioning, relationships, and access to the right rooms.

My work isn’t just about growing a business—it’s about building long-term visibility and influence that leads to real opportunities.

Leverage content, relationships, and strategic visibility to attract opportunities.

Package & position your expertise to command premium pricing.
- Show up with clarity & confidence—whether online, through partnerships, or on major stages.